Tony Roma’s Gets Fresh with Their Fans

Limited time “Taste the Flavor of Freshness” menu features seasonal ingredients and new refreshing Coca-Cola BBQ Ribs

ORLANDO, Fla. – April 13, 2016 – Romacorp, Inc., parent company of Tony Roma’s restaurants, announces a new limited time menu featuring fresh and refreshing ingredients with invigorating new flavors. The “Taste the Flavor of Freshness” menu features fresh and refreshing flavors across the menu, highlighted by Tony Roma’s world-famous Baby Back Ribs with an exciting new Coca-Cola^® BBQ sauce – a dish that will leave fans of both brands craving more. The menu is available at participating restaurants through June 21.

“Tony Roma’s and Coca-Cola are iconic American brands, so it was only natural that we hooked up to create an innovative dish that fans of both brands will crave,” said Jim Rogers, Chief Marketing Officer for Romacorp, Inc. “Our legendary Baby Back Ribs are always the star of the menu, but it’s Tony Roma’s BBQ Sauce that gives them a distinctive flavor and makes our fans excited for every new innovation we bring to our restaurants.”

Tony Roma’s “Taste the Flavor of Freshness” menu includes fresh, new options to satisfy everyone’s taste buds. Start with the new Shrimp Tango appetizer, featuring bacon wrapped shrimp served with Sriracha lime butter and a fresh strawberry & radish guacamole. Ribs fanatics will love the Baby Back Ribs with the Coca-Cola BBQ sauce, served with bleu cheese coleslaw and ancho chili potatoes. Steak enthusiasts will crave the new Fire-Roasted Sirloin Steak combo, which includes a quarter Chicken with white BBQ sauce and ancho chili potatoes. And the new Harvest Fruit & Chicken Salad is the perfect marriage of fresh and refreshing ingredients with its Asian salad mix, candied pecans, kiwi, pineapple salsa, strawberries, pears, and blackberries, topped with fresh grilled chicken, bleu cheese crumbles, and a three-berry vinaigrette.

End your meal with the new Crispy Brownie Bites, an indulgent dessert for chocolate lovers served with Espresso chocolate mousse and vanilla ice cream, and topped with vanilla cream, chocolate, and raspberry sauce. Wash it all down in style with the Cucumber & Strawberry Romatini^® or the Orange & Kiwi Romarita^®, two new drinks that are sure to make guests feel refreshed and revitalized. 

Tony Roma’s guests can also win a special family trip to refresh the mind, body, and spirit by entering the “Taste the Flavor of Freshness” sweepstakes on MyCokeRewards.com. The winning family receives a trip for four, including airfare, to Orlando where they will enjoy a three night stay at a Loews Universal Resort, daily passes to Universal Orlando, $350 in spending money, and a VIP dinner experience at Tony Roma’s flagship restaurant on International Drive. Sweepstakes details can be found at TonyRomas.com and MyCokeRewards.com. 

About Romacorp, Inc.

Romacorp, Inc., is the parent company of Tony Roma’s restaurants, the world’s largest casual dining concept specializing in ribs. Headquartered in Orlando, Florida, Romacorp, Inc. has more than 150 restaurant locations in more than 30 countries and is one of the most globally recognizable names in the industry. The first Tony Roma’s restaurant opened more than 40 years ago in North Miami, Florida. For more information about Romacorp, Inc. and Tony Roma’s, visit https://tonyromas.com/.

Media Contact:

Stephanie Kolp

Uproar PR for Romacorp, Inc.

321-236-0102×224

skolp@uproarpr.com