Tony Roma’s Celebrates Ribs and Bibs for National Baby Back Ribs Day

Fans have the ultimate chance to celebrate with Tony Roma’s through a special Baby Back Ribs offer and by competing for prizes in Tony Roma’s #RibFace Contest and Inaugural Rib Eating Competition

ORLANDO, Fla. – August 28, 2017 – Romacorp Inc., parent company of Tony Roma’s, is rolling out the “rib carpet” for fans to celebrate the sauciest of holidays, National Baby Back Ribs Day. Tony Roma’s started the Baby Back Ribs craze in 1972 when Chef David Smith decided to throw ribs on the grill and slathered them with his special BBQ sauce, what is now Tony Roma’s famous Original BBQ Sauce. The combination was an instant hit and quickly became one of America’s favorite meals and a hugely iconic dish around the world.

As the world’s largest restaurant chain specializing in ribs, Tony Roma’s celebrates National Baby Back Ribs Day in three fun and exciting ways their fans will love:

• Special Baby Back Ribs Offer – From August 28^th to September 3^rd, participating USA Tony Roma’s locations give guests the opportunity to celebrate the dish that made Tony Roma’s famous by offering a half rack of Baby Back Ribs with any entrée for just $6. Fans around the world know that there is nothing quite like Tony Roma’s Baby Back Ribs, and an offer like this will be hard for anyone to refuse.
• Tony Roma’s #RibFace Contest – Through September 2^nd, Tony Roma’s USA fans are encouraged to make the most of this saucy holiday by entering the #RibFace contest for a chance to win free Tony Roma’s Baby Back Ribs for an entire year. It’s easy to enter, with fans simply uploading a photo of themselves on social media diving face first into Tony Roma’s world-famous Baby Back Ribs with the hashtag #RibFace.
• Tony Roma’s Inaugural Rib Eating Competition – On September 3^rd, Tony Roma’s restaurants in Orlando, FL., Miami, FL., Laredo, TX. and McAllen, TX. will hold a saucy competition to crown the 2017 Tony Roma’s Rib Eating Champion. Fans will love sinking their teeth into racks of Tony Roma’s world-famous Baby Back Ribs as they dive in face-first for the chance to show their rib eating prowess and win great prizes – including free Tony Roma’s Baby Back Ribs for an entire year.  With support from competition sponsor Coca-Cola®, this is an event truly worthy of rolling out the “rib carpet”!

“We want our fans to get extra saucy on National Baby Back Ribs Day with our unbeatable deal and our fun #RibFace social media contest,” said Jim Rogers, Chief Marketing Officer for Romacorp, Inc. “Having declared National Baby Back Ribs Day a few years ago, Tony Roma’s is thrilled to continue celebrating this delicious holiday, and we can’t wait for our fans in Florida and Texas to come out and participate in this year’s inaugural Rib Eating Competition taking place on the sauciest day of the year.”

For more information about what locations are participating in the National Baby Back Ribs Day special, as well as information on Tony Roma’s #RibFace Contest and Tony Roma’s Rib Eating Competition, please visit www.tonyromas.com.

About Romacorp, Inc.

Romacorp, Inc., is the parent company of Tony Roma’s restaurants, the world’s largest casual dining concept specializing in ribs. Headquartered in Orlando, Florida, Romacorp, Inc. has nearly 150 restaurant locations in more than 30 countries and is one of the most globally recognizable names in the industry. The first Tony Roma’s restaurant opened 45 years ago in North Miami, Florida. Tony Roma’s is also proud to partner with the Make-A-Wish Foundation (www.cnfl.wish.org), one of the world’s leading children’s charities, in an effort to help grant the wishes of children with life-threatening illnesses across Central and Northern Florida.  For more information about Romacorp, Inc. and Tony Roma’s, visit www.tonyromas.com.

Please visit www.tonyromasfranchise.com or call (866) 981-0586 for information about Tony Roma’s franchising opportunities.

Media Contact:
Esther McIlvain
Uproar PR for Romacorp, Inc.
(321) 236-0102 x 230
emcilvain@uproarpr.com