Tony Roma’s® Thinks Globally While Acting Locally With ‘Appetizing’ Make-A-Wish® Fundraising Cards
Fans can grant a wish while sharing a dish through the purchase of an appetizer card benefitting their local Make-A-Wish chapter, March 1 – April 11
ORLANDO, Fla. – March 1, 2018 – Romacorp, Inc., the parent company of Tony Roma’s®, challenges fans everywhere to support children in their own community by purchasing a Make-A-Wish Fundraising Card, March 1 – April 11. With the purchase of a fundraising card, guests will receive four appetizers for just $20, an amazing deal as each card is valued at nearly $50. The local Make-A-Wish chapter will receive $10 for each card sold at participating Tony Roma’s, ensuring the proceeds benefit children directly within the local community.
“Over the years, Tony Roma’s has worked hard to be active members of every local Tony Roma’s community, an effort that has enabled us to better define and strengthen the emotional bonds we have with each of our amazing guests,” said Jim Rogers, Chief Marketing Officer at Romacorp, Inc. “Through our partnership with Make-A-Wish, Tony Roma’s is able to think on a large global scale while directly benefitting the local communities that make our fan base so strong. We are proud to think globally, act locally and make a difference.”
Having served families for more than 45 years, Tony Roma’s is truly interwoven into the fabric of each local community it serves. With the help of fundraisers like this, Tony Roma’s has the ability to enact change on a personal level. Make-A-Wish grants a wish somewhere in the world every 34 minutes, and the organization has granted more than 300,000 wishes since its inception in 1980. The Make-A-Wish Fundraising Card program builds on this strong philanthropic partnership and brings the fundraising effort to communities across the United States and beyond.
“The support Make-A-Wish receives from Tony Roma’s plays an integral part in changing the lives of wish kids everywhere,” said Kathryn Vroman, President & CEO of Make-A-Wish® Central & Northern Florida. “With the purchase of each ‘appetizing’ Make-A-Wish Fundraising Card, a little piece of magic is sparked in the life of a child with a life-threatening medical condition, and for many of our ‘wish kids’, a spark of magic is the motivation they need to keep fighting.”
About Romacorp, Inc.
Romacorp, Inc., is the parent company of Tony Roma’s restaurants, the world’s largest casual dining concept specializing in ribs. Headquartered in Orlando, Florida, Romacorp, Inc. has nearly 150 restaurant locations in more than 30 countries and is one of the most globally recognizable names in the industry. The first Tony Roma’s restaurant opened more than 45 years ago in North Miami, Florida. Tony Roma’s is also proud to partner with the Make-A-Wish Foundation (www.cnfl.wish.org), one of the world’s leading children’s charities, in an effort to help grant the wishes of children with critical illnesses across Central and Northern Florida. For more information about Romacorp, Inc. and Tony Roma’s, visit www.tonyromas.com.
Please visit www.tonyromasfranchise.com or call (866) 981-0586 for information about Tony Roma’s franchising opportunities.
For information about retail sales licensing opportunities with the Tony Roma’s brand, contact Bill Cross, SVP, Broad Street Licensing Group at (973) 655-0598.
Make-A-Wish grants life-changing wishes to children with critical illnesses. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true has positive impacts on the health of children. Kids say wishes give them renewed strength to fight their illness, and their parents say these experiences help strengthen the entire family. Headquartered in Phoenix, Make-A-Wish is one of the world’s leading children’s charities, serving children in every community in the United States and its territories. With the help of generous donors and more than 35,000 volunteers, Make-A-Wish grants a wish somewhere in the country every 34 minutes. It has granted more than 300,000 wishes since its inception in 1980; more than 15,400 in 2017 alone. Visit Make-A-Wish at www.wish.org to learn more.
Uproar PR for Romacorp, Inc.
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